Guangdong Hongyong New Material Technology Co

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Subway advertising
Posters and lightbox advertisements: Various posters hanging in standing areas, carriage walls or floors, as well as lightbox advertisements located in crowded areas such as platforms and passages, have strong visual impact and are suitable for brand exposure.
LED display advertising: Advertising can be placed through LED displays inside subway cars, which can dynamically display advertising content and attract passengers' attention. TV video advertising: a form of video advertising using subway car television, station hall screens, and platform screens as media carriers, with sound, color, and imagery, and vividness. Wall and door advertisements: Advertisements are placed on elevator facades, subway car doors or walls, etc. Passengers will frequently come into contact with these advertisements during boarding, alighting or riding.
Other forms of advertising include handle advertisements, ladder tops, ladder eyebrows, ladder side signs, gate stickers, platform screen door stickers, brand channels, charter bus advertisements, etc. These forms of advertising can reach passengers up close and convey concise and clear information.
High speed rail advertising
External advertisement of high-speed train: The train is named after the front of the train, and advertisements are hung at the front of the high-speed train to attract passengers' attention with brand identity and theme colors. Train body advertising
Incorporates advertising elements into train body design, such as color stickers and creative stickers, to enhance brand exposure and recognition. This form of advertising has a wide coverage and strong visual impact.
Internal advertising on high-speed trains: seat back advertising, placing advertising stickers or electronic displays on the back of passenger seats to attract passengers' attention during the journey. Advertising inside the carriage, displaying advertising content through promotional posters, screen displays, and other forms. Common forms include pillowcase advertising (headpiece), small table advertising (table stickers), luggage rack advertising (brand canopy), car door sticker advertising, voice broadcast+LED scrolling screen advertising, etc. Among them, the small table advertising is located in front of passengers, which can directly attract their attention and has a longer duration, suitable for continuously displaying brand information. Luggage rack advertising can occupy a large area of space and improve the display effect of the advertisement.
High speed railway station advertising: Waiting room advertising, setting up billboards, electronic screen advertisements, etc. in the high-speed railway waiting room to cover waiting passengers and increase brand exposure. Platform advertising, displaying advertisements at high-speed railway platforms, waiting areas, and other locations to capture passengers' attention and enhance brand influence.
Bus advertising
Vehicle advertising: This is the most prominent and largest form of public transportation advertising. The advertisement has a large screen, exquisite design, strong visual appeal, and is suitable for enhancing brand image. In car advertising: including in car TV advertising, handle advertising, seat advertising, voice advertising, etc. These advertising formats can accurately target passengers and are suitable for promoting information that needs to be deeply conveyed, such as promotional activities or brand stories. Bus stop advertising: Advertisements located at lightboxes, electronic screens, and other locations in bus shelters. These advertisements can reach passengers waiting for the bus and enhance brand exposure.
High traffic volume: Buses shuttle through various corners of the city every day, covering urban areas, residential areas, commercial districts, and office areas, and can reach a large number of potential customers. Long term exposure: Passengers and passersby spend a longer time on bus advertisements every day, which helps to form strong visual memory. Wide dissemination range: Bus routes cover specific areas or routes, and advertisers can choose the bus routes they want to advertise on to achieve precise targeting. High cost-effectiveness: Compared to other forms of advertising, bus advertising has a relatively lower price but a longer dissemination cycle, making it suitable for brands or small and medium-sized enterprises with limited budgets. Diverse forms: Bus advertising comes in various forms, including static posters and lightbox advertisements, as well as dynamic in car TV and voice advertisements, which can meet the needs of different advertisers.
AirPort Advertising
Main forms; Lightbox/Billboard Advertising: Located in areas such as departure, waiting, and arrival, the display forms include vertical, rolling, wall mounted, high-altitude, and column mounted. LED screen advertisement: mainly located in the departure area, attracting passengers' attention through dynamic images. Screen brushing machine advertisement: located on the departure and arrival level, the display forms include ADF screen brushing machine, vertical screen brushing, horizontal screen brushing, LCD screen splicing, etc. TV commercials: mostly distributed in the waiting area, broadcasting advertising content through integrated or independent televisions. Hanging/flag advertising: located in domestic and international departure and arrival areas, displayed in the form of light boxes, billboards, etc. Handcart advertising: located in domestic and international departure and arrival areas, advertising is placed through carriers such as large carts and small carts. Langfang Bridge Advertisement: Located on both sides of the departure and arrival corridor, it is displayed in the form of light boxes, sticker boards, etc.
High audience level: Airport passengers are mainly business people, tourists, government officials and other social and economic classes with certain social status and economic strength. Their consumption behavior has corresponding representativeness, and they have a high acceptance and consumption ability for high-end brands and services. Fast dissemination speed: Airport advertising can quickly reach a large number of passengers, and the information dissemination speed is fast, which can quickly penetrate into all levels of society. The customer base has strong economic strength: The audience of airport advertising usually has strong economic strength and a good social image, and is the target consumer group of many brands. High quality investment environment: As a high-end service venue, the advertising environment of airports also has the characteristics of high quality and high taste, which helps to enhance brand image. There are many opportunities for innovation: With the rapid development of digital and interactive technologies, airport advertising continues to innovate in form and carrier, such as the application of augmented reality (AR), virtual reality (VR) and other technologies, providing advertisers with more innovative possibilities.
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